We were so excited to help a small Italian brewer re brand his very distinct beers earlier this year. Massimiliano is a beer craftsman who for years had been lovingly crafting a very unique range of beers taking local and traditional ingredients and hand processing the bottle. The selection of grain ‘Solina’ (the oldest varieties of local wheat), Senator hats (local wheat), water sources Del Verde, acacia honey, spices and flowers come directly from the ‘Majella’ mountain region. His amazing beer soon gave him local notoriety and it became obvious that it was time to share his amazing beer outside the local region.
Door6 took them through our branding process, taking time to understand their company history, the region that they were from and how they wanted to be seen in market place. Our brief was to take the essence of the original branding and re-invent the label without loosing the unique handcrafted heritage. Door6, created a full package for them including logo, colour pallette, font and graphic style and website direction. Keep your eye out in your local craft beer supplier as Birrificio Maiella will be making an arrival to Australian shores soon.
In September Birrificio Maiella hosted a local beer festival, which drew more than seven thousand beer fans to the region. They Loved the festival poster we created for them.
Here is what our client had to say:
“Hello Lisa, Thanks for sending through the amendments so quickly.. The updates look brilliant.. Massimiliano really likes the design. Many close colleagues think it is a very fresh and exciting change for him.”
You can visit their website here.
Door 6 offer a free business assessment service which is perfect for businesses wanting to move into new markets. You can find out more here